Presentation Tips

[Presentation] Structuring with 3 Magical Steps


” Structuring Presentation – Magical 3 Steps “


Most of writings or stories usually go through 3 steps of structuring ; being called as ‘3 Magical Steps’. Even beginners can easily complete structuring a persuasive presentation going through the ‘3 Magical Steps’.
‘3 steps structure’ that anyone must have had heard at least once will be very effective in presentation because it will be the most natural structure in the process of flow of thoughts, acknowledgement and understanding towards a subject.

■ ‘Structuring Presentation’ in accordance with time flow

‘3 steps structure’ that anyone must have had heard at least once will be very effective in presentation.

3 step structure divided into ① Intro, ② Body (Key 1, Key 2, Key 3), ③ Conclusion is the in the process of flow of thoughts, acknowledgement and understanding towards a subject.

▶ [3 Step Structure of Presentation] Why do we need it?

Depending on the characteristics and purpose of presentations, presentations can be from 5 minutes to 60 minutes.
So, how long you have to present for is strictly important when preparing for presentations.

However, we see most of people adjusting time after completing the presentation material rather than considering the presentation time while structuring and making presentation.
If the structure of presentation is complicated, it’s not as easy as you think to distribute the time later and not easy to take out a small portion of contents to reduce the time.
This is why it’s good to structure presentation into intro, body and conclusion based on the time flow (considering characteristics and purpose of presentation) from the beginning stage of planning presentation.


 [3 Step Structure of Presentation] How to divide ‘contents’?

1) [3 Step Structure] Time and Structure Distribution

Intro – 10~15% / Causing Interest
Body – 60~70% / Detailed Contents
Conclusion – 15~20% / Key Summary

2) [3 Step Structure] For 10 minute Presentation

Intro – 1 min. 30 sec.
Body – 6 min. 30 sec.
Conclusion – 2 min. 00 sec.

▶ [3 Step Structure of Presentation] How to divide ‘contents’?


① Intro

1) Simple greetings and introducing presenter

2) Present opening that causes interests, Key contents in advance
Intro is the most important part of presentation.
You must command attention within 1 minute through an opening that attracts audiences’ interest. Also, the intro also takes a role of informing the key contents in advance.


[Intro – check point]

– Was the intro good enough to attract audiences’ interest?
– Did you present the reason that the audiences must listen to your words?
– Did you present the key topic and direction of presentation?
– Did you raise the credibility that can convince audiences?

② Body

1) Logical discovery of contents, key message

2) Present appropriate reasons and basis

3) Structure that links to the key message (purpose)
It’s good to introduce ‘body’ contents by dividing them into three chapters; key1, key2, key3 that contains logical structure flow connected to ‘one key message’.
Time distribution of the body is the biggest part, so making this part as one structure will make it hard for audiences to remember all contents.
Also, audiences can trust the messages only when enough appropriate reasons and basis are presented in body messages.

[Body – Check Point]

– Was there one key message(purpose)?
– Was there enough basis and data for the opinion?
– What benefits did presentation contents give to audiences?

③ Conclusion

1) Summarize and emphasize key contents

2) Final message

3) closing (Q&A)

Closing is a stage where a presenter summarizes contents simply and give touching message.
Audiences remember only the contents that they want out of many messages that a presenter spoke of.
So, a presenter needs to finally summarize contents short and clear to the direction that s/he wants at last.
In addition, it’s good to suggest what kind of choice audiences must choose after the presentation.

[Conclusion – check point]

– Did you summarize what audiences have to remember?
– Did you suggest what decision audiences have to make?
– What is the reason that audiences must choose you?
– If you are preparing for a proposal presentation, did you prepare for the Q&A time?